Guess who’s fooling who in copywriting?

Heard the story of the newbie copywriter who magically transformed into a guru overnight?

It goes like this–

They hang up their shiny new “copywriter” sign one day, and boom, they’re the experts. But dig a little deeper, and you’ll find they might not even grasp the basics of direct response copywriting.

It’s a world where pretenders teach masterclasses, charging thousands, but secretly outsourcing everything. They’re skating on thin ice, praying nobody notices they can’t skate at all.

It’s messy, right? You’re thinking, “Hope that’s not my copywriter!” Because if your business relies on email marketing, every word needs to hit home. You want real talent behind those campaigns, not just someone with a persuasive front.

Emails can’t just be good, they need to be magnetic, compelling, a true lifeline that ties your customers to your brand.

The difference between a pro and a pretender?

A pro knows their game. They craft each email to spark genuine interest and drive action.

So, when you hire someone to handle your email marketing, you need more than just promises. You need tangible results. Increased open rates? Better customer retention? All part of the package.

And here’s where I come in. I’m all about connecting dots between powerful storytelling and “psychological copywriting tricks” (not really tricks, just deep understanding of your customer). I’m not just throwing words together, I’m constructing conversations that resonate, engage, and convert.

You might say, why all the fuss about picking the right copywriter?

Because your emails are more than messages. They’re your voice in every inbox, echoing your brand’s values and vision. Miss that mark, and you’re just another unread notification.

But, team up with me, and you’ll see your vision turn into conversions, your words forge deeper connections, and your calls to action really, truly call.

Don’t let your brand’s voice be drowned out by novices. Let’s make every email count.

Let’s ensure your message isn’t just sent, but felt and acted upon.

I’m here to keep things real, engaging, and irresistibly effective.

Catch you in the inbox!

Daniel “From Sketchy Gurus to Trusted Narratives” Matievich